Jaguar & Aquila Brands
The Jaguar D-Type 1956 fountain pen marks the third collaboration between Jaguar and Aquila Brands.

2005 saw the release of Jaguar Concept – a writing instrument evoking the long flowing lines of Jaguar’s future cars and spring 2006 saw the addition of the Jaguar Signature line. In 2006, Jaguar and Ducati by Aquila were rated in first place as the most prestigious luxury writing instrument brands by lovers of luxury in America. A survey involving 17 luxury pen brands, undertaken by New-York based Luxury Institute, revealed Jaguar and Ducati by Aquila were the brands most wealthy consumers would recommend to people they care about most.

Aquila Brands have been manufacturing and selling their own brand of Lalex writing instruments for three generations since 1938. Today Lalex writing instruments are found in 45 countries at 1200 outlets globally. Aquila Brands have also collaborated with Ducati and Smart Car on exclusive pen collections.